Dry January Does Not Work – Shock!
You may think that the alcohol industry HATES the month of January. After all, a great number of their best customers wake up in the New Year with a pounding head and a new found determination to quit drinking.
However, the opposite is the truth. Big Alcohol actually has a good laugh at its addicted customers in January. They know their product very well and they know their client base equally so. As such they understand that the vast majority of people who get worried about their drinking are going to turn to a highly ineffective tool to address the problem.
Wrong tool for the job
When people start to break out of the denial of alcohol addiction and decide to take action they nearly always turn to willpower as the solution. The attempt to force themselves to refrain from the very thing that they want more than anything else on planet earth.
Big alcohol knows that most people use willpower and it has a 95% chance of failure. So, they are far from worried about your New Year good intentions – you should trust me on this!
It gets, even more, mean spirited when you discover that alcoholism is a bit like quicksand. Firstly, it’s very difficult to get out of on your own and secondly, the harder you kick and struggle the faster you sink. Problem drinkers look at alcohol as a panacea for life’s problems.
Alcohol the cure-all solution
If a big credit card bill arrives in the mail, alcohol is the solution. If a drinker has a post-Christmas argument with their husband or wife, alcohol is the answer. In fact, people who are in a loop with their drinking will turn to booze for virtually every situation good and bad in their life.
The reason Big Alcohol knows that January is nothing to worry about is that they know that the good intentions of their more dependant customers are almost guaranteed to fail. Then, as a result of this failure, they will get stressed and panic.
What do drinkers do when they feel stressed?
That’s right they drink, so far from being a problem. The month of January is actually setting the pattern of alcohol consumption for the next year ahead.
Sadly, Big Alcohol cares as much about the wellbeing of their clients as Big Tobacco does about theirs. The alcoholic drinks manufacturers know that they are killing their customers and they don’t care as long as the company stock keeps increasing in value.
In the western world, we live in a bubble of unreality with this drug. A drug that we don’t even like to call a drug! Being a drinker today is just like being a smoker back in the 70’s or ’80s. Our substance of choice is endorsed by the government and marketed without restriction everywhere we go.
All our friends and family drink and it’s the people who refuse to drink the poison who are considered strange.
Even the drinkers emergency solution is a joke
Most problem drinkers want to deal with their alcohol issue on their own. This is why everyone defaults to willpower rather than seeking external help. However, we always have the big guns in reserve, the special emergency solution that we never intend to use but find comfort in its existence.
Yes, if we hit rock bottom we could always go to Alcoholics Anonymous, right?
Sure it’s embarrassing and scary but it’s good to know we have that option there if we ever really needed it. Sadly, AA doesn’t do very much better than willpower alone.
AA fails most of the time
The documented success rate of Alcoholics Anonymous is 8%. That means that 92% of the people who go to AA fail to quit drinking. No wonder Big Alcohol finds our attempts to quit drinking in January so hilarious!
We would not accept this level of performance for anything else in life. Imagine if you went to the doctor with a health concern and he told you the best option he could suggest has a 92% chance of failing to treat the problem at hand.
You would not accept this, especially if your life was at stake.
However, for some strange reason, AA has become the default solution for alcoholism. Even expensive $1000 a day rehab programs are built on the same flawed 12 step program.
AA never worked for me because I didn’t want to label myself an alcoholic, I refused to accept that I would be broken and weak-willed for the rest of my life and the notion that I was so pathetic that I could only expect success by giving my problem ‘to God’ repulsed me!
It’s like everyone has agreed that the best way to put out a fire is to throw gasoline on it (because it’s wet). \
So why do people believe that Alcoholics Anonymous is the only solution?
Let me help you
The reason AA is touted as the go-to solution for alcohol addiction is purely that it’s free. This has never been the clear mark of quality, so I am not sure why it adds so much endorsement to this well-meaning organization!
Drinkers want to pay for the problem but they get upset about having to pay for the solution. All part of the twisted world of alcohol that we live in.
Why keep struggling on your own with tools that simply do not work against this evil and insidious drug? Click here to join me for a free quit drinking webinar today and find out how I have helped over 100,000 people to get their own happy sober life back.
At the end of the webinar, I even give away my bestselling book Alcohol Lied to Me completely free of charge. You have nothing to lose and so much to gain so why not take a leap of faith and let me help you out of the quicksand today?
I hope 2019 is your happy sober and you join me in raising a single finger to Big Alcohol this year!